The Collective wanted to steer clear of anything standard and “stock-y”, and needed a website that could embody their youthful presence as an organization. Vibrant colours, a custom navigation menu and embedded video helped The Collective tell the same story with more youth-oriented messaging, visuals and overall structure.
This Is Me TV
The team at This Is Me TV was looking for a high energy website that took visual cues from extreme sports and energy drinks. It needed to speak clearly to a younger male audience and feature their latest video. Mobile had to be priority – so we created a distinct look just for mobile users. We went over this custom design many times to ensure that the user experience was first and foremost. We pushed to add subscriptions to their newsletter – ultimately we wanted to engage users in multiple ways, past just watching a video.
MG Valuation
MG Valuation had created their initial website and worked on it over time as their needs changed, but had not re-audited it to make sure it was still serving their clients’ needs. We revamped the website with individual service pages with lead capture forms, and a more directed user flow, made sure it was mobile responsive, and included a custom blog with the ability to feature certain posts on the home page so that MG could share news about the many upcoming events they participated in.
Camp Northway & Camp Wendigo
Camp Northway & Camp Wendigo are a girls and boys summer camp (respectively) that operated 2 distinct camps for 2 distinct target audiences, but they needed to simplify how new campers learned about and signed up for the camp. Most of our work was in reorganizing content to match the user journey, and then building out a site to service the individual target audiences, and their customer base as a whole. They also had a gallery, wanted to showcase camp songs (audio embeds), and had resources to share, so there were multiple custom post types as well.
Precision Financial
Precision Financial needed a website that could showcase their different services, and allow clients to reach out for more information on exactly what they were looking for. We built a single lead capture form that we included on the individual service pages, and then we set up the form notifications to route according to the page where they were filled out, allowing Precision Financial to gauge the varied interest in their services.
Camp Mini-Yo-We
Camp Mini-Yo-We needed an ecommerce-ready website where they could showcase their different camp programs, take online registration and allow parents to buy and pay for sessions online. We created a custom design, including a custom checkout process that allowed them to showcase each of their programs separately, simplified the purchase for the customer and gave them a better opportunity to showcase what each session had to offer.
CSPN Mentorship
CSPN needed a way to showcase their mentor profiles, as well as give visitors an easy way to find those mentors, or become one themselves. By separating the Become a Mentor and Become a Mentee calls to action, we allowed visitors to self-select what they wanted to do on the site, and also made it easy to achieve those goals. We also created a custom team page for showcasing the team member biographies.
ForShow Staging
ForShow Staging has two services – home staging, for people selling their homes, and interior design for homeowners – and needed to give ample attention to each. The client also needed a way to showcase portfolio pieces for each of the services, so we created a project portfolio with the ability to sort projects based on what was done.
ideavation
ideavation is a promotional marketing agency that needed a way to showcase more information about the company, as well as link to their existing online product catalog. We determined that product orders would be the low-hanging fruit, so we created a simplified website with one main page and only a few subpages, and directed users to the online catalogue to allow them to quickly find examples of the work.
HWC Insurance
HWC Insurance needed a way to quickly sort users according to the product they were looking for. A form above the fold on the home page, as well as directed navigation allowed customers to select what they were looking for, and then direct them to that page. We then added individual lead capture forms to allow customers to request a quote online, directly from that page.