The Dismas Fellowship Network is a network of churches, which meant multiple locations located throughout the Greater Toronto and Greater Hamilton area, and needed a hub for all their organization-wide communications. Through custom page templates and simple calls to action, this site makes it easy to find and join a Dismas Fellowship, or to start a new one if none exist nearby.
Andrea Grant-Jones is a leadership coach who needed a way to present her coaching programs to the world. We determined that there were actually multiple offerings, and multiple target audiences, so we structured the site to differentiate between ongoing programs and individual sessions, as well as to separate her multiple audiences – individuals looking for coaching, and corporate teams that need a program that works for their whole team. We then used a few global elements to simplify the sign-up process and make it easier for Andrea to manage and qualify incoming leads.
MG Valuation had created their initial website and worked on it over time as their needs changed, but had not re-audited it to make sure it was still serving their clients’ needs. We revamped the website with individual service pages with lead capture forms, and a more directed user flow, made sure it was mobile responsive, and included a custom blog with the ability to feature certain posts on the home page so that MG could share news about the many upcoming events they participated in.
Camp Northway & Camp Wendigo are a girls and boys summer camp (respectively) that operated 2 distinct camps for 2 distinct target audiences, but they needed to simplify how new campers learned about and signed up for the camp. Most of our work was in reorganizing content to match the user journey, and then building out a site to service the individual target audiences, and their customer base as a whole. They also had a gallery, wanted to showcase camp songs (audio embeds), and had resources to share, so there were multiple custom post types as well.
Precision Financial needed a website that could showcase their different services, and allow clients to reach out for more information on exactly what they were looking for. We built a single lead capture form that we included on the individual service pages, and then we set up the form notifications to route according to the page where they were filled out, allowing Precision Financial to gauge the varied interest in their services.
Camp Mini-Yo-We needed an ecommerce-ready website where they could showcase their different camp programs, take online registration and allow parents to buy and pay for sessions online. We created a custom design, including a custom checkout process that allowed them to showcase each of their programs separately, simplified the purchase for the customer and gave them a better opportunity to showcase what each session had to offer.
CSPN needed a way to showcase their mentor profiles, as well as give visitors an easy way to find those mentors, or become one themselves. By separating the Become a Mentor and Become a Mentee calls to action, we allowed visitors to self-select what they wanted to do on the site, and also made it easy to achieve those goals. We also created a custom team page for showcasing the team member biographies.
ForShow Staging has two services – home staging, for people selling their homes, and interior design for homeowners – and needed to give ample attention to each. The client also needed a way to showcase portfolio pieces for each of the services, so we created a project portfolio with the ability to sort projects based on what was done.
HWC Insurance needed a way to quickly sort users according to the product they were looking for. A form above the fold on the home page, as well as directed navigation allowed customers to select what they were looking for, and then direct them to that page. We then added individual lead capture forms to allow customers to request a quote online, directly from that page.
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